The Graduate Certificate in Social Media Marketing for Businesses features a comprehensive curriculum designed to provide students with a deep understanding of social media marketing strategies tailored specifically for businesses. Core courses cover essential aspects such as social media platforms, audience analysis, content strategy development, and performance measurement. Students engage in hands-on projects and case studies, allowing them to apply theoretical knowledge to real-world business scenarios. Additionally, industry partnerships and guest speakers offer valuable insights and networking opportunities, enhancing the learning experience and preparing students for successful careers in social media marketing for businesses.