Durationkeyboard_arrow_down
The programme is available in two duration modes:
1 month (Fast-track mode)
2 months (Standard mode)
Course Delivery keyboard_arrow_down

Online

Entry Requirementskeyboard_arrow_down

One of the following:

Course Contentkeyboard_arrow_down

The Graduate Certificate in Strategic Retail Management offers a comprehensive curriculum designed to provide students with the knowledge and skills necessary to excel in the retail industry. Key highlights of the program include:

  1. Retail Strategy Development: Explore the fundamentals of retail strategy, including market analysis, competitive positioning, and strategic planning.

  2. Consumer Behavior: Gain insights into consumer psychology, purchasing behavior, and the factors influencing consumer decision-making.

  3. E-commerce Trends: Learn about the latest trends and technologies shaping the future of online retailing, including mobile commerce, social commerce, and omnichannel retail strategies.

  4. Merchandising Techniques: Understand the principles of merchandising, product assortment planning, visual merchandising, and pricing strategies.

  5. Omnichannel Marketing: Explore integrated marketing strategies that span multiple channels, including online, mobile, social media, and brick-and-mortar stores.

  6. Retail Analytics: Utilize data analytics tools and techniques to analyze sales data, track key performance metrics, and make data-driven decisions.

  7. Customer Relationship Management: Learn strategies for building and maintaining customer relationships, including loyalty programs, personalized marketing, and customer service excellence.

  8. Retail Operations Management: Gain insights into store operations, inventory management, supply chain logistics, and store layout optimization.

  9. Ethical and Sustainable Retailing: Explore the importance of ethical business practices, corporate social responsibility, and sustainability in retail management.

Through a combination of interactive lectures, case studies, group projects, and practical exercises, students will develop the critical thinking, problem-solving, and decision-making skills required to succeed in today's dynamic retail landscape. Graduates will emerge with a deep understanding of retail management principles and the confidence to tackle the challenges of the industry head-on.

Assessment keyboard_arrow_down

The assessment is done via submission of assignment. There are no written exams.

Course fee keyboard_arrow_down
The fee for the programme is as follows:

1 month (Fast-track mode) - £140


2 months (Standard mode) - £90
Payment planskeyboard_arrow_down

Please find below available fee payment plans:

1 month (Fast-track mode) - £140


2 months (Standard mode) - £90


Accreditationkeyboard_arrow_down

Please Note:-

    Stanmore School of Business