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Rqf Level 4 Marketing Management course

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Rqf Level 4 Marketing Management course

The Rqf Level 4 Marketing Management course offers a comprehensive understanding of strategic marketing principles, consumer behavior, and market research. Students will develop skills in creating effective marketing campaigns, analyzing market trends, and implementing successful marketing strategies. This course is designed to equip individuals with the knowledge and tools needed to excel in the dynamic field of marketing. #MarketingManagement #RqfLevel4 #MarketingCourse

The RQF Level 4 Marketing Management course is designed to equip students with the essential skills and knowledge needed to excel in the dynamic field of marketing. This comprehensive course covers a wide range of topics, including market research, consumer behavior, branding, digital marketing, and strategic planning. By completing this course, students will develop a deep understanding of marketing principles and strategies, enabling them to create effective marketing campaigns and drive business growth. Whether you are a marketing professional looking to advance your career or someone interested in entering the field of marketing, this course will provide you with the tools and expertise needed to succeed. Enroll in the RQF Level 4 Marketing Management course today and take your marketing skills to the next level! #MarketingManagement #RQFLevel4 #MarketingCourse #DigitalMarketing #StrategicPlanning


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  • Course code: L4DIMML-ST
  • Credits: 120
  • Diploma
  • Undergraduate
Key facts
100% Online: Study online with the UK’s leading online course provider.
Global programme: Study anytime, anywhere using your laptop, phone or a tablet.
Study material: Comprehensive study material and e-library support available at no additional cost.
Payment plans: Interest free monthly, quarterly and half yearly payment plans available for all courses.
Duration
6 Months
9 Months
Assessment
The assessment is done via submission of assignment. There are no written exams.

Course Details

Course Title: RQF Level 4 Marketing Management Course Module 1: Introduction to Marketing Management - Understand the role of marketing in business - Explore key marketing concepts and principles - Learn about the marketing mix and its components Module 2: Market Research and Analysis - Conduct market research to identify consumer needs and preferences - Analyze market trends and competitor strategies - Develop effective marketing strategies based on research findings Module 3: Brand Management - Learn how to build and manage a strong brand identity - Explore brand positioning and differentiation strategies - Develop brand communication strategies to enhance brand awareness Module 4: Digital Marketing - Understand the importance of digital marketing in today's business environment - Learn about various digital marketing channels and tools - Develop digital marketing campaigns to reach target audiences effectively Module 5: Marketing Communications - Explore the role of marketing communications in building brand awareness - Learn about different communication channels and strategies - Develop integrated marketing communication plans for effective brand promotion Module 6: Sales and Customer Relationship Management - Understand the sales process and techniques for effective selling - Learn how to build and maintain strong customer relationships - Develop customer retention strategies to enhance customer loyalty Module 7: Marketing Metrics and Analytics - Learn how to measure and analyze marketing performance - Explore key marketing metrics and KPIs - Use data analytics to optimize marketing strategies and campaigns By completing the RQF Level 4 Marketing Management course, you will gain the knowledge and skills needed to excel in the field of marketing. Join us today and take your marketing career to the next level! #MarketingManagement #DigitalMarketing #BrandManagement #CustomerRelationshipManagement #MarketingAnalytics

Fee Structure

The fee for the programme is as follows

  • 6 Months - GBP £1399
  • 9 Months - GBP £1099