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Total: Display

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Total: Display

Unlock the power of Total: Display for enhanced digital marketing results. Total: Display encompasses various advertising formats across the web, from banners to video ads. Leveraging Total: Display allows businesses to reach wider audiences and drive brand awareness effectively. With targeted campaigns and compelling creatives, businesses can captivate their audience and drive conversions. Embrace Total: Display to elevate your digital advertising strategy and stand out in today's competitive landscape.

#TotalDisplay #DigitalMarketing #AdvertisingStrategy #BrandAwareness

Elevate your digital marketing prowess with Total: Display course. Delve into the dynamic world of display advertising, mastering strategies to maximize brand exposure and drive conversions. Learn to harness the power of diverse ad formats like banners, videos, and rich media across websites, apps, and social platforms. Total: Display equips you with insights into audience targeting, ad placement, and optimization techniques tailored for optimal performance. Whether you're a seasoned marketer or a beginner, this course offers actionable insights and practical skills to excel in the ever-evolving digital landscape. Enroll today and propel your marketing campaigns to new heights!

#TotalDisplay #DigitalMarketing #DisplayAdvertising #OnlineCourse #MarketingStrategy


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  • Course code: Qualifi
  • Credits: 120
  • Diploma
  • Undergraduate
Key facts
100% Online: Study online with the UK’s leading online course provider.
Global programme: Study anytime, anywhere using your laptop, phone or a tablet.
Study material: Comprehensive study material and e-library support available at no additional cost.
Payment plans: Interest free monthly, quarterly and half yearly payment plans available for all courses.
Duration
6 months
9 months
Assessment
The assessment is done via submission of assignment. There are no written exams.
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Course Details

Unveiling Total: Display Course Modules!

  1. Introduction to Display Advertising:

    • Understand the fundamentals of display advertising.
    • Explore different ad formats and their significance.
    • Learn about the role of display advertising in digital marketing strategies.

  2. Audience Targeting and Segmentation:

    • Discover advanced audience targeting techniques.
    • Explore segmentation strategies to reach specific demographics.
    • Learn how to leverage data for precise audience targeting.

  3. Ad Creatives and Design Principles:

    • Master the art of creating compelling ad creatives.
    • Understand design principles for effective display ads.
    • Explore tools and techniques for designing visually appealing ads.

  4. Campaign Planning and Optimization:

    • Learn how to plan and structure display ad campaigns.
    • Understand key metrics for campaign optimization.
    • Explore strategies to improve ad performance and ROI.

  5. Ad Placement and Network Selection:

    • Explore various ad placement options across digital networks.
    • Understand the importance of selecting the right ad networks.
    • Learn best practices for optimizing ad placement strategies.

  6. Remarketing and Retargeting Strategies:

    • Discover the power of remarketing and retargeting.
    • Learn how to effectively engage with users who have interacted with your brand.
    • Explore strategies to maximize conversions through remarketing campaigns.

Fee Structure

The fee for the programme is as follows

  • 6 months - GBP £1399
  • 9 months - GBP £1099

Payment plans

6 months - GBP £1399

  • Payment option (a): GBP £466 x 3 monthly instalments
  • Payment option (b): GBP £1329 x 1 instalment

9 months - GBP £1099

  • Payment option (c): GBP £220 x 5 monthly instalments
  • Payment option (d): GBP £549 x 2 quarterly instalments
  • Payment option (e): GBP £1045 x 1 instalment

Accreditation

An OfQual UK regulated awarding body

Why this course?

Display is essential for businesses and marketers navigating the competitive digital landscape. Here's why:

  1. Brand Visibility: Display advertising increases brand visibility by showcasing ads across a network of websites and platforms. This exposure helps businesses reach a wider audience and stay top-of-mind among potential customers.

  2. Targeted Advertising: Total: Display allows for precise audience targeting based on demographics, interests, and browsing behavior. This targeted approach ensures that ads are seen by the most relevant audience, increasing the likelihood of engagement and conversions.

  3. Complement to Search Ads: While search ads capture users actively searching for specific products or services, display ads create brand awareness and nurture leads passively. Integrating both strategies maximizes visibility throughout the customer journey.

  4. Visual Appeal: Display ads leverage rich media formats, including images, videos, and interactive elements, to capture attention and convey brand messages effectively. The visually appealing nature of display ads makes them more memorable and impactful.

  5. Remarketing Opportunities: Total: Display enables remarketing campaigns, allowing businesses to reconnect with users who have previously interacted with their website or app. Remarketing keeps brands in front of potential customers, encouraging them to take action.

  6. Performance Tracking: With robust analytics tools, marketers can track the performance of display campaigns in real-time. Insights into metrics like impressions, clicks, and conversions enable data-driven decision-making and optimization for better results.

In conclusion, Total: Display is vital for businesses looking to increase brand visibility, engage targeted audiences, and drive conversions in the digital realm. Embracing display advertising opens doors to new opportunities and amplifies marketing efforts in today's competitive landscape.

#TotalDisplay #DigitalAdvertising #BrandVisibility #TargetedAdvertising #Remarketing #MarketingStrategy

Who is this course for?

Understanding the target audience for Total: Display is crucial for effective digital advertising strategies. Here's a breakdown of the key audience segments:

  1. Business Owners and Marketers: Business owners and marketers who seek to increase brand visibility and drive conversions online are a primary target audience for Total: Display. They aim to leverage display advertising to reach their target demographics and achieve their marketing objectives effectively.

  2. Digital Marketing Professionals: Digital marketing professionals, including strategists, campaign managers, and analysts, are another key audience. They are responsible for planning, executing, and optimizing display ad campaigns to maximize ROI and achieve business goals.

  3. Small to Medium-Sized Enterprises (SMEs): SMEs looking to establish their presence online and compete with larger players often rely on display advertising to increase brand awareness and attract customers. Total: Display caters to SMEs seeking cost-effective advertising solutions with measurable results.

  4. E-commerce Businesses: E-commerce businesses aiming to drive website traffic, increase sales, and promote product offerings are prime candidates for Total: Display. They utilize display ads to showcase products, retarget website visitors, and expand their customer base.

  5. Content Publishers and Website Owners: Content publishers and website owners who monetize their platforms through display advertising networks form another segment of the target audience. They seek insights into optimizing ad placements, maximizing revenue, and improving user experience.

  6. Marketing Agencies: Marketing agencies offering advertising services to clients across various industries rely on Total: Display to stay updated on the latest trends, strategies, and best practices in display advertising. They aim to deliver innovative and results-driven campaigns to their clients.

In summary, the target audience for Total: Display includes business owners, marketers, digital marketing professionals, SMEs, e-commerce businesses, content publishers, website owners, and marketing agencies. Understanding the diverse needs and objectives of these audience segments is essential for crafting effective display advertising campaigns.

#TotalDisplay #DigitalAdvertising #TargetAudience #MarketingStrategy #OnlineAdvertising

Career path

Explore lucrative career opportunities with Total: Display expertise. Acquire skills to become a Display Advertising Specialist, crafting captivating ad campaigns that resonate with target audiences. Become a Digital Marketing Manager, leading strategic initiatives to enhance brand visibility and drive conversions through display channels. Unleash your potential as a Media Buyer, negotiating ad placements and optimizing budgets for maximum ROI. With Total: Display knowledge, embark on a rewarding career as a Creative Director, conceptualizing visually compelling ad creatives that leave a lasting impression. Elevate your career prospects in the dynamic realm of digital advertising with Total: Display mastery.

#TotalDisplay #DigitalMarketing #CareerOpportunities #DisplayAdvertising #MarketingJobs

 

 

 

 

 

Discover Exciting Career Paths with Total: Display Expertise!

  1. Display Advertising Specialist: Become proficient in crafting compelling display ad campaigns tailored to target audiences. Optimize ad performance and drive engagement through strategic placement and captivating creatives.

  2. Digital Marketing Manager: Lead digital marketing initiatives with expertise in display advertising. Develop comprehensive strategies to enhance brand visibility, increase conversions, and achieve business objectives.

  3. Media Buying Expert: Master the art of media buying for display ads. Negotiate ad placements, optimize budgets, and analyze performance metrics to ensure maximum ROI for clients or employers.

  4. Creative Director: Showcase your creativity by leading the development of visually stunning display ad campaigns. Conceptualize innovative ideas, oversee design processes, and deliver impactful messaging to captivate audiences.

  5. Display Advertising Analyst: Dive deep into data analysis and optimization techniques to maximize the effectiveness of display advertising campaigns. Utilize analytics tools to measure performance, identify trends, and make data-driven decisions for campaign success.

Elevate your career in the dynamic world of digital advertising with Total: Display expertise! Enroll today to unlock a world of exciting opportunities.

#TotalDisplay #DigitalMarketing #CareerOpportunities #DisplayAdvertising #MarketingJobs

How to apply?

Complete the online enrolment form and Pay enrolment fee of GBP £12.

Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.

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