Course overview

The BA (Hons) in Tourism and Hospitality Management - 36 months is a comprehensive program designed to provide students with a deep understanding of the tourism and hospitality industry, equipping them with the skills and knowledge needed to thrive in this dynamic field. Throughout the course, students will explore key topics such as customer service management, marketing strategies, event planning, and sustainable tourism practices.

One of the highlights of this program is its practical approach to learning. Students will have the opportunity to engage in hands-on activities, industry projects, and real-world case studies, allowing them to apply theoretical concepts to practical situations. This experiential learning approach not only enhances students' understanding of the industry but also prepares them for the challenges they will face in their careers.

Additionally, the BA (Hons) in Tourism and Hospitality Management - 36 months is designed to empower students with actionable insights that are relevant to the ever-evolving digital landscape. With a focus on emerging trends and technologies in the industry, students will gain valuable skills in digital marketing, data analysis, and online reputation management, preparing them to succeed in a digital-first world.

By the end of the program, students will emerge as well-rounded professionals equipped with the knowledge, skills, and confidence to pursue diverse career opportunities in the tourism and hospitality industry. Whether they aspire to work in hotels, resorts, travel agencies, event management companies, or tourism boards, graduates of this program will be prepared to make a positive impact in the industry.

Course Content

The course is delivered in 2 stages as follows:

? Stage 1 leads to award of Level 5 Diploma in Tourism and Hospitality Management
Mandatory Units
? Contemporary Issues in Tourism and Hospitality (20 credits)
? Marketing Management (20 credits)
? Customer Relations Management (20 credits)
? Operations Management (20 credits)
? Finance Management (20 credits)
? Human Resource Management (20 credits)
- Successful completion of Stage 1 leads to progression to Stage 2.

? Stage 2 leads to award of BA (Hons) Tourism and Hospitality Management degree
Mandatory Units
? International Business (20 credits)
? Business Strategy (20 credits)
? Tourism Policy and Planning (20 credits)
? Business Communications (20 credits)
? Tourism and International Development (20 credits)
? Tourism and Hospitality Research (20 credits)
 

Assessments

To modern eyes, how students were assessed about half-century ago may look rather limited and repetitive. Assessment then, largely consist of a succession of relatively uniform essays or reports followed by a diet of end-of-year or final written exam papers. Learning outcomes of various units via submission of assignments / project work, is by far a better assessment technique. The process invloves assessment of learners work internally and then finally assessing through external evaluators.

Employability

Students on completing Level-3 Diploma in Business Management :

• 80% are working (at professional / managerial position)
• 0% are studying
• 10% are working & studying